The Colorado Golf Association (CGA) is proud to announce BMW as the organization's exclusive automotive partner. Starting this year, BMW of North America and the Colorado BMW Centers become the newest presenting partner for the CGA and the exclusive partner for the Solich Caddie & Leadership Academy at CommonGround Golf Course.
The BMW Championship made a major impact on the Colorado golf scene two years ago at Cherry Hills Country Club. The penultimate event of the PGA TOUR's FedExCup Playoffs was named the PGA TOUR's 2014 Tournament of the Year while raising a record $3.5 million for the Evans Scholars Foundation.
BMW will support many of the CGA's initiatives, including the Hale Irwin Elite Player Program, Community Outreach and Wellness Programs, and the Solich Caddie & Leadership Academy -- all based at CommonGround, a course owned and operated by the golf association. The CGA's mission is to represent, promote and serve the best interest of golf in Colorado.
"We're obviously very excited," said Ed Mate, Executive Director of the CGA. "The alignment of the BMW brand and golf is well known. This really came out of the 2014 BMW Championship, their desire to continue to be active in the Colorado golf community and our desire to line that up with our brand."
The BMW Championship, formerly The Western Open, has raised more than $21 million for the Evans Scholars Foundation since the tournament's inception in 2007. The foundation provides full tuition and housing college scholarships to high-achieving caddies with significant financial need.
"Building off of a successful 2014 BMW Championship at Cherry Hills, we are thrilled to expand our relationship with the Colorado golf community through this partnership with the Colorado Golf Association and the Solich Caddie & Leadership Academy," said Tim Rittenhouse, Experiential Marketing Manager at BMW of North America. "Colorado has a rich history in golf and we are excited to work alongside the CGA in such a prominent and passionate golf community."
The partnership allows BMW and the CGA to create unique programming and experiences for CGA members while enabling BMW to expand its involvement and support of caddie programs across the country.
"Not only has BMW demonstrated a strong commitment to the Evans Scholars Foundation, it's clear they are committed to helping raise the awareness of the important role caddies play in the game of golf," Mate noted. "It's great to have a partner that recognizes the opportunity caddie programs can give to hard-working kids and we're excited to be a part of BMW's growing commitment to the game of golf."
George and Geoff "Duffy" Solich, for whom the Solich Caddie & Leadership Academy is named, are Evans Scholars alumni from the University of Colorado, as is Mate. George Solich served as General Chairman of the 2014 BMW Championship at Cherry Hills. (He's pictured at left applauding tournament winner Billy Horschel.) And Duffy Solich is the State Chairman for the Western Golf Association, the host organization of the BMW Championship that administers the Evans Scholars Foundation.
For more information about BMW, visit www.bmwusa.com or contact BMW Corporate Communications Manager Phil DiIanni at Phil.DiIanni@bmwna.com or at 201-571-5660.
For information on partnership and other sponsorship opportunities with the CGA, contact Director of Development Ryan Smith at firstname.lastname@example.org or at 303-974-2108.